PDF Analytics

The holy grail of content tracking: Track visits to your website's PDF files in Google Analytics, Plus a Free Wordpress Plugin.

PDF Analytics

JOURNAL

TL;DR – I’ve created a WordPress plugin that tracks PDF views on your website, in Google Analytics. It’s free, and unlike other solutions, captures 100% of traffic (including Direct and Organic Search). How do you track Google Analytics data on PDF files? With 7 out of 10 websites using Google Analytics1, it clearly holds the […]

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How to Get a Career in SEO with No Agency Experience

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JOURNAL

This has created a huge increase of SEO roles, both in boutique consultancies and the big media agencies. Even Google Trends looks good for SEO… (this chart obviously comes with a lot of caveats). I come from the generation of “bedroom SEOs.” I was self-taught, and I was experimenting with SEO before it became a […]